Choose evidence that matches the job advert, then explain how it could help the employer.
What is it for?
Write a formal cover letter that connects your experience to a job. Show clear evidence of your skills without sounding boastful or distant.
What you need to know
- Name the job and explain your interest in the opening paragraph.
- Choose two or three requirements from the advert and match them with evidence.
- Use figures, results, and specific examples to support your claims.
- Sound confident through clear evidence rather than exaggerated praise.
- Close politely and state your interest in discussing the application further.
1. Build the letter around the employer's needs
A cover letter explains why you suit one particular job.
It should add meaning to your CV, not repeat every detail.
Organise the letter into an opening, two fit paragraphs, and a close.
- Opening: identify the position and explain your interest.
- Fit paragraph one: connect a key requirement to your experience.
- Fit paragraph two: show another strength and its practical value.
- Close: express interest in an interview and end formally.
2. Match skills with evidence and results
Employers need proof, not a long list of personal qualities.
Choose examples that show what you did and what changed.
Use numbers when they are accurate and relevant.
- Find two or three important requirements in the advert.
- Choose one example for each requirement.
- Explain your action, the result, and its relevance to the new job.
- Use only figures you can support.
3. Sound confident without boasting
Strong applications make clear claims and support them with evidence.
Avoid claims that you cannot prove.
Use careful wording when a result depends on other people or future events.
- Use active verbs such as coordinated, improved, analysed, and delivered.
- Replace empty praise with a specific achievement.
- Use could contribute when describing a possible future benefit.
- Use demonstrable experience when you can provide clear evidence.
4. Keep the tone formal and natural
A cover letter should sound respectful and professional.
Use complete forms such as I am and I have.
Avoid chatty expressions, vague praise, and unnecessary personal details.
- Use Dear Ms Patel when you know the recipient's name.
- Use Dear Hiring Manager when the name is unknown.
- Use Yours sincerely after a named greeting.
- Use Yours faithfully after Dear Sir or Madam.
- End with a clear next step, such as an interest in an interview.
5. Replace weak openings and remove common problems
A weak opening says little about the job or the applicant.
A strong opening names the role and gives a relevant reason.
Before sending the letter, check every claim, name, and detail.
- Weak: I am writing because your company looks great.
- Stronger: I am applying for the Service Coordinator role, where my scheduling experience would be directly relevant.
- Do not copy your CV into full sentences.
- Do not use the same letter for every job.
- Check spelling, dates, job titles, and the recipient's name.
How to do it, step by step
- Read the advert and mark its three main requirements.
- Write an opening that names the job and explains your interest.
- Choose two strong examples that match the requirements.
- Explain each example, its result, and its value to the employer.
- Close formally, then check the letter against the advert.
Formulas and key language
| Use it for | Example | Another example |
|---|---|---|
| I am writing to apply for the [position] advertised on [source]. | I am writing to apply for the Project Assistant position advertised online. | I am writing to apply for the Customer Support Officer vacancy. |
| My experience in [area] aligns closely with your requirement for [skill]. | My experience in scheduling aligns closely with your requirement for organisation. | My experience in data entry aligns closely with your need for accuracy. |
| In my current role, I have [action], resulting in [measurable result]. | In my current role, I have improved stock records, reducing errors by 15%. | In my current role, I have revised staff schedules, saving three hours weekly. |
| One example of this is [specific achievement]. | One example of this is the new filing system I introduced last year. | One example of this is the delivery tracker I developed for my team. |
| This experience has equipped me to [relevant responsibility]. | This experience has equipped me to manage competing deadlines effectively. | This experience has equipped me to resolve routine customer problems independently. |
| I would welcome the opportunity to contribute to [specific goal]. | I would welcome the opportunity to contribute to more reliable delivery planning. | I would welcome the opportunity to improve the accuracy of your records. |
| Although my experience in [area] is limited, I have [relevant evidence]. | Although my experience in purchasing is limited, I have managed detailed stock records. | Although my experience in recruitment is limited, I have coordinated staff schedules. |
| I would be pleased to discuss how my experience could support [goal]. | I would be pleased to discuss how my experience could support your service team. | I would be pleased to discuss how my skills could improve daily scheduling. |
Model text
I am writing to apply for the Operations Assistant position advertised on your careers page. The role particularly interests me because it combines accurate record management with practical team coordination. My recent experience has prepared me to contribute to both areas.
Yours sincerely,
Alex Morgan
Common mistakes
Plan it, then check it
Plan
- Underline three requirements in the job advert.
- Write one relevant achievement beside each requirement.
- Choose the strongest two examples and note their results.
- Plan the opening, two fit paragraphs, and formal close.
Check
- Does the opening name the correct job?
- Does each fit paragraph give specific evidence?
- Are all numbers and achievements accurate?
- Is the tone formal, confident, and natural?
- Have you checked names, spelling, punctuation, and the closing?
Practice
Choose the sentence that best fits each part of a cover letter.
Match each cover letter part with its main purpose.
Write the best formal phrase in each gap.
Correct the one small mistake in each line.
Now write
Write a formal cover letter of 170 to 220 words for this fictional advert. Job: Operations Assistant at Northfield Supply Office. The office needs someone who can manage records, organise schedules, and communicate with staff. It values accuracy, teamwork, and practical problem-solving. Imagine you have two years of office experience. You improved a tracking sheet and reduced record errors by 15%. You also organised weekly schedules for five colleagues. Use these details as your evidence. Add a clear opening, two fit paragraphs, and a formal close. Do not copy the model letter. Use made-up personal details only.
Word bank
Sentence starters
- I am writing to apply for...
- The role particularly interests me because...
- In my current role, I have...
- One example of this is...
- This experience has equipped me to...
- I would welcome the opportunity to...